Marc Gunther
GreenBiz.com
May 17, 2010

  • A d v e r t i s e m e n t
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Britney Spears lends her name to a perfume called Britney Spears Curious Eau de Parfum. But if you are curious about what goes into Britney’s eau, don’t ask Elizabeth Arden, the cosmetics giant that makes the fragrance.

Sure, some ingredients are identified on the label. They include Alpha Iso Methyl Ionone, Benzyl Benzoate, Benzyl Salicylate, Cital, Citronellol, Diethyl Phthalate, Eugenol, Farnesol, Galazolide, Hydroxycitonelle, Limonene and Linalool.

But another 17 chemicals are not listed, and they could be bad for your health, according to two advocacy groups, Campaign for Safe Cosmetics and the Environmental Working Group.

It’s no wonder the marketing for the perfume asks: Do you dare?

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