BBC
November 12, 2013
New mothers are to be offered up to £200 in shopping vouchers to encourage them to breastfeed their babies.
The pilot scheme is being targeted at deprived areas of South Yorkshire and Derbyshire and funded through a collaboration between government and the medical research sector.
A third area is expected soon with the plan to trial it on 130 women who have babies from now until March.
The Emergency Election Sale is now live! Get 30% to 60% off our most popular products today!